Adobe AI Firefly: The Future of Creative Generative AI

Adobe, the global leader in creative software, is developing a new family of creative generative AI models called Firefly. It is designed to help creators experiment, imagine, and create an infinite range of images, text effects, color variations, and more with simple text prompts. Firefly is powered by Adobe Sensei, the company’s artificial intelligence and machine learning platform.

Firefly is currently in beta and available as a web app and as an embedded model inside some Adobe apps, such as Photoshop and Illustrator.

Screenshot taken from: Adobe

Adobe AI Firefly’s Capabilities

Firefly offers different tools for different creative needs, such as:

• Text to image: Generate images from a detailed text description.
• Generative fill: Use a brush to remove objects or paint in new ones.
• Text effects: Apply styles or textures to words and phrases.
• Generative recolor: Generate color variations of your vector artwork.
• 3D to image: Generate images from the interactive positioning of 3D elements.
• Extend image: Change the aspect ratio of your image with a single click.

Firefly is not only a fun and easy way to create stunning visuals, but also a practical advantage for creators who want to use their content commercially. Once Firefly is out of its beta stage, creators will have the option to use content generated in it commercially. As Firefly evolves, Adobe expects to offer creators a choice of different Firefly models designed for different uses.

Adobe is also committed to developing creative generative AI responsibly, with creators at the center. The company is working toward a universal “Do Not Train” Content Credentials tag that will remain associated with a piece of content wherever it’s used, published, or stored. This tag will allow creators to protect their original content from being used to train generative AI models without their consent.

Firefly is just the beginning of Adobe’s vision for creative generative AI. The company has big plans for it, such as generating custom vectors, brushes, and textures from text prompts, altering the weather in a video with a few words, or turning simple 3D designs into photorealistic images and quickly creating new styles and variations.

Adobe Illustrator, the industry-leading vector graphics software, is also integrating Firefly generative AI into its features. Illustrator users can now create beautiful vector art and illustrations with just a few words, unlock endless color combinations, and make eye-popping text effects. Illustrator is available for desktop and iPad, and offers a 7-day free trial for new users.

Screenshot taken from: Adobe

More Adobe Magic

Firefly is not the only AI innovation that Adobe is offering to its customers. Adobe has also unveiled new AI capabilities that maximize creativity and precision across Creative Cloud apps and Adobe Express, the leading all-in-one tool for anyone to quickly create professional-quality content that stands out.

Some of these AI capabilities include:

• Photo Restoration (beta): A new Photoshop Neural Filter that enables game-changing time savings with complex tasks, using machine learning to intelligently eliminate scratches and other minor imperfections on old photographs.
• Select People: A new Adobe Lightroom tool that automatically detects a person within a photograph, then creates masks specific to their facial skin, body skin, eyebrow, sclera, iris/pupil, lips, teeth, mouth and hair.
• Quick Actions: New AI-powered additions in Adobe Express that give creators access to functionality from Adobe’s flagship creative tools, including Photoshop and Illustrator. These include instantly resizing videos and images for quick sharing on social media, finding ideal color palettes for maximum visual impact, and quickly canvassing over 22,000 Adobe Fonts for the perfect typeface.
• Selection improvements: New features in Photoshop that enable users to hover over, detect and make detailed selections of complex objects with a single click, creating higher quality and more accurate selections of elements such as skies, foregrounds, subjects and hair – all while preserving detailed edges.
• One-Click Delete and Fill: A new feature in Photoshop that selects and removes objects from images, filling the removed area using content-aware fill, all in a single action.

Adobe AI is the future of creative generative AI. With Firefly and other Creative Cloud apps, Adobe is giving creators every advantage – not just creatively, but practically. Adobe AI is helping creators expand upon their natural creativity and make anything they want, sharp at every size.

Firefly and Other Adobe AI Models – The Difference

The difference is that Firefly is a family of creative generative AI models that can create images, text effects, color variations, and more from simple text prompts. Firefly is trained on licensed and public domain content, and it tags its outputs with Content Authenticity Initiative metadata to ensure transparency and attribution. Firefly is also integrated into Adobe Creative Cloud apps and Adobe Express, offering a range of tools for different creative needs and workflows.

Other Adobe AI models are more specialized and focused on specific tasks or domains, such as:

• Photoshop Neural Filters: A collection of AI-powered filters that can enhance, alter, or generate realistic images in Photoshop. For example, Photo Restoration can remove scratches and imperfections from old photos, Colorize can add color to black-and-white images, and Smart Portrait can change facial expressions, age, gaze, and hair thickness.
• Lightroom Select People: A tool that can automatically detect and mask people in photos, allowing users to apply adjustments to specific parts of the person, such as skin tone, eye color, hair color, and teeth whitening.
• Illustrator Recolor Artwork: A feature that can generate color variations of vector artwork based on color themes, harmony rules, or mood boards. Users can also edit individual colors or apply global adjustments to the artwork.
• Premiere Pro Speech to Text: A feature that can automatically generate transcripts from videos and sync them with the audio. Users can also edit the transcripts, add captions, or export them as text files.
• InDesign Content-Aware Fit: A feature that can intelligently fit an image into a frame by detecting the most important part of the image and cropping out the rest. Users can also adjust the fit manually or use other options such as Fill Frame Proportionally or Fit Content Proportionally.

Photo by Emily Bernal on Unsplash

How can I use these AI models to improve my workflow?

You can use these AI models to improve your workflow in various ways, depending on your creative goals and needs.

Here are some examples:

• If you want to generate images from text descriptions, you can use Firefly’s Text to image tool to create realistic or artistic images based on your prompts. You can also use Firefly’s 3D to image tool to generate images from the interactive positioning of 3D elements. These tools can help you save time, explore ideas, and create unique visuals for your projects.
• If you want to edit or enhance existing images, you can use Photoshop’s Neural Filters to apply AI-powered effects, such as Photo Restoration, Colorize, or Smart Portrait. You can also use Photoshop’s Generative Fill tool, powered by Firefly, to add, extend, or remove content from any image with a text prompt. These tools can help you improve the quality, style, and mood of your images with ease.
• If you want to select and adjust people in photos, you can use Lightroom’s Select People tool to automatically detect and mask people in photos, allowing you to apply adjustments to specific parts of the person, such as skin tone, eye color, hair color, and teeth whitening. This tool can help you enhance the appearance and expression of people in your photos with precision.
• If you want to create vector art and illustrations, you can use Illustrator’s Recolor Artwork feature to generate color variations of your vector artwork based on color themes, harmony rules, or mood boards. You can also use Illustrator’s Text Effects feature, powered by Firefly, to apply styles or textures to words and phrases. These features can help you create beautiful and eye-catching vector graphics with just a few words or clicks.
• If you want to create professional-quality content quickly and easily, you can use Adobe Express’s Quick Actions to access AI-powered functionality from Adobe’s flagship creative tools, including Photoshop and Illustrator. These include instantly resizing videos and images for quick sharing on social media, finding ideal color palettes for maximum visual impact, and quickly canvassing over 22,000 Adobe Fonts for the perfect typeface. These actions can help you streamline your workflow and produce stunning content that stands out.

Related Posts

• Photoshop Beta: Enhancing Images with Generative Fill
• Photoshop Beta vs Photoshop: The Differences and Benefits

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What’s your opinion on Adobe AI Firefly and other AI models?

Have you had a chance to use this technology yet?

We look forward to hearing from you in the comments below!

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Last updated: July 2023.
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